Friday, October 24, 2014

Joe Camel


If you passed thru Times Square in the 1990s you could not avoid seeing Joe Camel on a large billboard. During that period, R.J. Reynolds, the cigarette's maker was accused of targeting children and teenagers with that image. To counter that allegation they began an ad campaign "Let's clear the air on smoking!" Apparently, twenty years later they are now fulfilling that promise as Reynolds has announced they will be banning cigarette smoking in all their offices next year. Wow! What an about face!
As a sop to those addicted they will be constructing an indoor smoking area on their premises.
tjs

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